Facebook: The Dot

Client: Facebook is a global social media platform that enables users to connect, share content, and engage with friends, family, and communities.

Concept: We worked closely with Facebook Design and Product leads to incorporate a new presence into the Facebook Identity: The Dot. A living guide born from our refreshed FB logo, The Dot takes users through interactions and experiences in app and in advertising.

Tools: Figma, Adobe Suite

My Role: Exploration and creative ideation around motion behavior and different functionalities for The Dot.

Team:

• CD: Hector Pottie

• PM: Carrie Ellingson

• DD: Joel Smith

• Senior Technologist: Guy Wolstenholme

• Senior Designer: James Burbidge

• Senior Designer: Henry Kirby

• Motion Director: Glen Yeoh

• UX Designer: Noemi Roser

• Designer: Tom Caiger